When something is free, we generally have a tendency not to exert nearly as much effort than if we’ve had to pay for it. I know I’m guilty as charged – how about you?
Your LinkedIn profile – globally recognized – is the first place potential colleagues, clients, recruiters, and employers go to get the scoop on you. Don’t think you’re an exception to this societal norm. Your LinkedIn profile page is a representation of you. It’s your online presence and personal brand for your business of one (that’s you.) You have the tools to not only create but solidify a positive projection of your professional profile. What’s the impression your current profile is making to would-be prospects and how might this affect you going forward?
Consider the following:
- LinkedIn – are you revealing too much on the first date? Learn how much is just enough and how to keep them wanting more
- Resume – let’s hope you update your resume as often as you update your wardrobe (likely some exceptions I’ll hear from on this one)
- Editing – you’re, your, their, they’re, there, to, two, too, affect, effect – the list goes on. It is imperative you avoid these grammatical gaffes as their misuse will poorly reflect on your personal brand
You have an unbelievable opportunity to showcase your skills, talents, and achievements to the world right at your fingertips. But you just haven’t taken the plunge to create an interesting summary that draws attention nor have you elaborated on your professional history. Why? Because it’s free. You haven’t had to shell out your hard-earned dollars to hire a professional, so it’s not that big of a deal to have some white spaces scattered throughout your profile. Wrong. Speaking of history, when was the last time you dusted off that resume? I’ll bet it’s time for a facelift.
This is where I come in. I love to help people. More specifically, I love to help people grow personally and professionally. I’m not here to write your resume nor create your LinkedIn profile from scratch (though it’s hard for me to resist temptation.) It’s all about awareness. If you recognize you’ll benefit from hiring a pro to help you with your LinkedIn profile, are unsure of where to start, or just don’t know what to say in each of those daunting sections, I’m here for you. Similar story for your resume – thinking it could use some reformatting and editing as well? Let’s connect, talk about your needs, and see if we might work together in establishing a solid foundation for your distinguished, personal brand.
Stop doing yourself a disservice and social injustice – let’s begin by building the brand called YOU.
Next up: Personal Branding Networking Cards – a must!
Special thanks to Nancy for the unexpected traction she created by inspiring me to pursue my passion (helping you) and “telling” me she’d be my first client. Thank you, Nancy.